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Determining the Market Value of Your Business | Credence & Co.

Updated: Jun 2, 2023


business valuation

Business valuation services entail determining a company's market value, which depends on several factors. Determining the market value is not an exact science, and the result often varies according to the method adopted for evaluation. Different methods are used for different purposes.

A business valuation is necessary if the owner wishes to sell all or a portion of the business, merge with another business, or conduct a tax analysis. It also comes in handy if a business needs to raise debt or expand by adding equity. The valuation process involves an exhaustive analysis of all aspects of the business, including the company's management, capital structure, the current value of its assets and future earnings.


Specific approaches are picked based on the need for company valuation services.

The notion of the time value of money is used in discounted cash flow analysis (DCF) to value security, project, business, or asset. The method involves estimating all future cash flows and discounting them using the cost of capital to determine their present values (PVs). The value of the future cash flows is assumed to be their net present value (NPV).


The time's revenue business valuation approach multiplies a stream of revenues generated over a defined time by a variable that depends on the industry and the economic environment. However, applying this approach could be problematic if a company operates in numerous sectors, as picking the multiplier can prove challenging.


Since a firm's profits are a more dependable predictor of its financial success than sales revenue is, the earnings multiplier may be used to provide a more accurate assessment of the actual value of a company compared with the time's revenue technique. The method assesses how its share price compares with other businesses in a comparable industry. The earnings multiplier also displays the amount an investor will need to fork up for every dollar the company makes.


The most straightforward approach to valuing a corporation is market capitalization. It is calculated by multiplying the share price by the total number of shares outstanding.


Book Value represents the worth of the shareholders' equity in a business. All company liabilities are subtracted from its total assets to arrive at the book value.

The net cash a company would get today if its liabilities were settled and its assets were liquidated is known as the liquidation value.

The list is not exhaustive, and several other approaches to valuing a business exist.


startup business valuation

Some of the reasons for undertaking company valuation services are as follows:

Raising Funds: When negotiating with banks or other potential investors for capital, you often require an objective appraisal. For lenders to have more faith in you, professional proof of your company's value is often needed.


Strategic Planning: A depreciation schedule might not accurately reflect an asset's actual value, and it might be problematic if the balance sheet hasn't been adjusted to account for numerous potential changes. You can make better business judgments with good information from a current business valuation.


Exit Strategy: It is advisable to arrive at a base value for the business when there is a plan to sell it and then develop a strategy to boost its profitability to raise its value as an exit strategy.


Buying: Although sellers and buyers typically have different perspectives about how much a firm is worth, the actual business value is what purchasers are willing to pay. To determine whether your investment is viable, a good company valuation service provider would include the state of the market, potential revenue, and other pertinent factors.


Sale of a Business: To sell your company or organization to a third party, you must ensure you get the maximum worth. The asking price should appeal to potential buyers without leaving money on the table.


In Credence & Co., we have helped Dubai and Abu Dhabi businesses arrive at accurate company and asset valuations across various industries. Our company valuation services include a comprehensive examination and critical evaluation of all vital aspects of a business. We bring extensive experience in business valuation, property valuation, plant & machinery, structured finance and feasibility studies.


Talk to us for a free consultation:

  • Please email us: at info@cnco.ae

  • Office: +971 (4) 8790 747

  • Cell number: +971 (58) 985 5344

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